Embedded Connectivity Largely Standard in New Cars: Counterpoint

A majority (75%) of new passenger cars sold globally in 2024 featured embedded cellular connectivity, up slightly from 71% the year before, Counterpoint said Wednesday. The growing prevalence of embedded connectivity in mass-market cars is driving the increase, with automakers integrating real-time navigation, connected in-car entertainment and advanced telematics. It said embedded cellular connectivity is increasingly a standard feature.