Texas AG Presses Advertisers for Info on Possible Social Media Plot

Texas Attorney General Ken Paxton (R) demanded information from the World Federation of Advertisers (WFA) about a possible coordinated plan to withhold ad dollars from certain social media platforms. Paxton sent a civil investigative demand on Thursday seeking “documents and information related to WFA and its sub-organization known as the Global Alliance for Responsible Media … organizing their membership to potentially boycott social media platforms that are deemed to violate their ‘Brand Safety Standards,’” the AG office said. Paxton said, “Trade organizations and companies cannot collude to block advertising revenue from entities they wish to undermine.” The Texas AG seeks “to hold WFA and its members accountable for any attempt to rig the system to harm organizations they might disagree with,” he said.