FCC Rejects Translator Appeal

The full FCC rejected an application for review from radio broadcaster Americom appealing a Media Bureau denial of its request to increase the power of a Carson City, Nevada, FM translator station. The rejection was detailed in an order released Tuesday. “We find no error in the Staff Decision,” the order said. Americom had sought a waiver to increase the translator’s power from 40 watts to 250 watts to better reach Nevada's Reno and Sparks markets and better serve Carson City, the order said. The Media Bureau found that “neither the irregular size and shape of the Nielsen Reno Market nor the signal degradation due to terrain obstruction, were unusual circumstances sufficient to justify grant of a waiver,” the order said. In its application for review, Americom argued that the Media Bureau decision didn’t match the spirit of the FCC’s AM Revitalization order, and that the bureau should have been more flexible and didn’t give Americom’s request sufficient consideration. The order said that Americom’s request would have conflicted with language in the AM Revitalization order limiting AM station service areas, and affirmed the Media Bureau ruling. “The benefits of Americom increasing its service area beyond the parameters set forth in the FM Translator Siting Rule do not outweigh the public interest benefits of applying that rule in a fair and consistent manner,” the order said.