AT&T, T-Mobile Agree on Mediator in False-Ad Legal Fight

AT&T and T-Mobile have agreed on Dallas-based Chris Nolland as a mediator in AT&T’s false advertising claims against T-Mobile, said their joint notice Thursday (docket 4:22-cv-00760) in U.S. District Court for Eastern Texas in Sherman. Nolland has conducted more than 3,000 mediations and arbitrations since starting his practice in 1993, said his website. AT&T’s underlying complaint alleges T-Mobile’s ad and marketing statements are false under the Lanham Act when they claim that AT&T bans senior discounts and that “92% of seniors in the U.S. can’t get a wireless discount from Verizon or AT&T because they don’t live in Florida. U.S. District Judge Amos Mazzant in January denied AT&T’s application for a preliminary injunction to stop T-Mobile’s BannedSeniors.com campaign (see 2301190009). Days earlier, the judge denied T-Mobile’s motion to dismiss AT&T’s application.