NAD Recommends Charter Drop AT&T Dig From Mobile Service Ad
Charter Communciations' "all-in" price claims for its Spectrum Mobile service are supported, but it should drop its disparaging claim that AT&T deceives consumers about its wireless service pricing, the Better Business Bureau's National Advertising Division (NAD) said Tuesday. AT&T challenged the Charter TV ad. NAD said Charter indicated it would comply with the recommendations, though it disagreed with some of the findings. Charter didn't comment.