Former AAEI President to Lead New E-Commerce Trade Group
Marianne Rowden, the former CEO at the American Association of Exporters and Importers, is now CEO of the E-Merchants Trade Council, a new trade group focused on micro-, small and medium-sized enterprises (MSMEs) e-commerce issues. Asked about the group's membership, Rowden said that “EMTC is a brand new association so we are building our membership with a number of industry stalwarts as initial members, who will be public shortly.” Rowden helped start the group “because no organization represents the MSME e-seller,” she said. “Our goal is to educate MSMEs on basic trade issues to run their business, but also advocate for simplifying cross-border transactions.”