Amazon Prime Day Lifts Overall US Online Sales: Adobe

The first day of Amazon’s 48-hour Prime Day sales event spurred total U.S. e-commerce of $5.6 billion, up 8.7% over day one of Prime Day 2020 in October, Adobe Analytics emailed Tuesday. Sales were above Thanksgiving Day totals last year, which were under budget at $5.1 billion. 2020 Cyber Monday holds the e-commerce record at $10.8 billion.