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Discovery Q1 Ad Sales Fell 4%; Discovery+ Crosses 13M Subs

Discovery+ drove subscriber growth at Discovery in Q1, with the direct-to-consumer service crossing 13 million subscribers at the end of March, said CEO David Zaslav in a Wednesday report. Discovery has 15 million paying D2C subscribers globally. Q1 revenue grew 4% year on year to $2.8 billion. U.S. ad revenue fell 4% due to lower overall ratings, pay-TV declines and lower inventory, partially offset by higher pricing and the continued monetization of content offerings on discovery+ and TV Everywhere, said the company. Discovery+ recently launched on Comcast Xfinity and Amazon Prime Video.