Public Acceptance of Buying Cars Online Up 50% Since Pre-Pandemic
Younger metropolitan men seeking to buy economy vehicles are the “most receptive” to virtual car buying, and 80% of the public overall is "open" to an online vehicle purchase, a 50% increase from pre-pandemic acceptance, reported Acertus Thursday. The automotive analytics firm canvassed 1,000 actual and likely car buyers in December, finding consumers' inability to test drive the biggest hurdle to online adoption.