EuroCommerce, NRF Agree to Common Approach in Implementing GDPR

U.S. and European retailers agreed on a common approach to implement new EU regulations to better protect personal data, two industry groups announced Tuesday. The agreement between member companies of the National Retail Federation and EuroCommerce to implement the general data protection regulation (GDPR), which takes effect in May (see 1512160001 and 1702100030), came during meetings in Brussels. The agreement will help retailers with brick-and-mortar, website and mobile establishments face new compliance standards, more administrative requirements and bigger enforcement penalties for violations. Companies discussed data portability, consumer consent, profiling, data breach issues and the consumers' right to have their data removed under GDPR.