Samsung Pulls ‘HDR10' Trademark Application, Leaves ‘HDR10 Plus’ Bid Intact

Samsung abandoned its bid at the Patent and Trademark Office to register “HDR10" as a trademark for a wide range of possible commercial and consumer devices and applications (see 1703150031), PTO records show. Samsung left intact its application to register “HDR10 Plus.” HDR10 has been in routine, ubiquitous industry use as standard nomenclature for perceptual-quantization-based, SMPTE-compliant high-dynamic-range products and service. Samsung representatives didn’t comment further.