LG, Sony, Roku-Powered TVs to Display 'Netflix Recommended TV' Logo at Retail

Netflix said TVs from three manufacturers will wear the Netflix Recommended TV logo at retail, certifying that the TVs offer “easy access to Internet TV services, faster performance, and new features that enable a next-generation smart TV experience.” TVs include LG 4K UHD TVs with webOS 2.0, Sony Android Full HDTVs and Roku TVs from Hisense, Insignia and TCL. In a Tuesday blog post, Netflix said it’s “particularly excited” about instant on functionality supported by the Roku-powered and Sony Android HDTVs. “These TVs wake up quickly, remembering where you left off, similar to how smartphones and tablets behave today,” Netflix said. The Sony and Roku models are also capable of turning on and launching Netflix with one button press, it said. The LG 4K UHD TVs with webOS 2.0 have made “special optimizations to make streaming services like Netflix launch much faster,” it said. All the TVs offer “improved user interfaces, allowing you to move seamlessly between live TV and Internet TV services,” Netflix said.