ONE Media, created by Sinclair and Coherent Logix, will...
ONE Media, created by Sinclair and Coherent Logix, will build a “Next Generation Broadcast Platform” that offers wireless access to “premium video content” without a data cap, said ONE Media in a news release Tuesday (http://bit.ly/1hvpfjT). The platform will “harmonize television broadcasting with LTE-based mobile infrastructure” and will be used on TVs in the home, over Wi-Fi on mobile devices, or over mobile broadband, said ONE Media. The “Open Network Enabled broadcast/broadband converged Media platform” will extend 3GPP LTE standards “to accommodate existing high power/tall tower broadcast infrastructure” and “eliminate the technical limitations of a conventional mobile TV standard to penetrate mobile devices,” it said. The platform can be built and demonstrated within 12 months, said ONE Media CEO Tommy Eng. The platform is intended to “align the business interests of various parties” to facilitate the Advanced Television Systems Committee 3.0 standardization process,” said ONE Media. “The challenge of meeting broadcaster needs through the current ‘Next Generation’ (ATSC 3.0) activity within the ATSC organization is difficult due to there being little business alignment between broadcast consumer electronics (CE), and other wireless industries,” it said. “A standards development organization is not a suitable forum in which to align business interests."