Some 54 percent of Americans 16 and older...
Some 54 percent of Americans 16 and older are satisfied with the technologies in their primary vehicles and are more aware of original equipment manufacturer versus aftermarket technology solutions, according to research released Friday from CEA. CEA cited growth in technologies such as in-dash navigation systems, rearview/backup cameras, in-vehicle communications, safety or entertainment systems, remote vehicle starters and car alarms. Forty-two percent of respondents said they planned to purchase an in-vehicle tech device or accessory in the next year, it said, and 47 percent said they were interested in using apps designed for easier and safer use in the car. According to data, two in five consumers plan to buy devices such as car alarms, remote vehicle starters, in-dash car stereos and in-dash navigation systems for their vehicles. They also want items that simplify use of a mobile device such as connection options for smartphones and MP3 players, hands-free phone products and mounts to hold devices safely in an “easily visible manner.” The State of In-Vehicle Technologies online study was conducted in September with a national sample of 997 U.S. residents 16 or older who had ridden in a nonpublic transportation vehicle in the previous month.